FRESH BASEL at Villa Vecchia during Art Basel Miami Beach 2012

Fresh Basel

 an exhibition of performance-based artworks and live art activations at the historic Villa Vecchia


 December 4-9, 2012

Opening celebration December 4th from 5-9PM

The Hole is proud to announce the most exciting side exhibition and event program during the Basel Art Fair in Miami Beach, FRESH BASEL. Taking place at the historic 1920’s waterfront Villa Vecchia estate, FRESH BASEL will feature an extensive contemporary art installation, live art making, performances and dinners in what will be the largest and most exclusive contemporary art exhibition to be presented in a luxurious private home of this kind.

The Hole brings Holton Rower to make a live Pour Painting in the ballroom, Scott Reeder to make his signature spaghetti paintings for the main foyer, painter Jesse Edwards to be an on site plein-air painter capturing the different vistas of the historic building, while Matthew Stone presents new laser-engraved paintings and throws a Voguer’s Ball during which he creates new works. Lola Schnabel and John Copeland (presented by V1 Gallery) will present action-based figurative painting in the main salon, while Evan Gruzis’ marble mannequin sculpture suns herself by the pool.

As guests arrive at the Villa and disembark from luxurious watercraft provided by the villa owner, they are greeted by mural walls evoking New York City-style wallscapes by Mr. André, Jesse Geller and special guests being painted during the opening days of the fair in a live project organized by Collective Hardware. Additional works installed in the villa and on the grounds include pieces by André Saraiva, Sayre Gomez, Eric Yahnker, and many more.

The dark wood paneled library of the villa will house a selection of artworks from the “Playmates as Fine Art” series of the famed Playboy art collection, which are to be highlighted in an editorial feature in an upcoming issue of the magazine that includes Richard Prince, Tracey Emin, Cindy Sherman, Ryan McGinness, Jill Magid, Wes Lang and Will Cotton. While admiring the works, guests will enjoy signature Belvedere© cocktails prepared in the adjacent library bar.


The House of the Nobleman will present two of their artists as part of the exhibition: The Oakes Twins will exhibit their fractally expanding pipe cleaner sculptures in the foyer.

During the day there will be a hive of art activity to witness and every night will feature an exclusive party, dinner or performance. Major works will be available for sale and show the creative ways that cutting-edge contemporary art can be integrated into a historic home. The villa is open to VIP access daily 12-6pm from December 5-9. Special event invitations for the evening programs will be emailed separately.


Access to Villa Vecchia and the exhibition is strictly by invitation only. All attendees must present their pass (included above for easy printing) and check in at the designated points of entry. Attendees may only arrive at Villa Vecchia by authorized water taxis (running noon-6pm daily and during special event hours from the 24th and Collins Ave boat rental dock) or by taxi/limousine or other vehicle drop-off. There is NO PARKING at Villa Vecchia for attendees.

For images of available artworks please contact